Sales of the Nexus 7 are currently skyrocketing within the US. As reported all over the web, the new tablet was completely sold out in all selling online stores except for ebay. Google Play, GameStop, Office Depot or Staples, just to name a few – all sold out.
Of course the Nexus 7 is nowhere near iPad sales figures, which were just revised from 13.5 millions to 20 millions sold in the second quarter of 2012. But with its aggressive pricing of just 199$, Google actually caused some harm to existing iPad statistics.
The latest sales figures from a couple of resellers I called just now show, that the Nexus 7 surpassed the 500,000 on its first day in stocks. This means that the numbers of the first iPad release were outshined vastly and more is expected to come. Eventually, Google outselled the iPad on Friday the 13th of July, the release date of the Nexus 7. It took Apple 28 days to complete the 1 Million of first generation iPad sales, which will be beaten by Google over the next weeks.
The delivery problems and sold out shops also show, that the demand for the Nexus 7 is significantly higher than 500k, possibly ranging between 750k and 1 Million. Google has calculated its release sales way too conservative, missing out on a huge opportunity to display its hit with the Nexus 7.
Still, not to take numbers too seriously, the iPad sales have risen significantly over the past two years and the acceptance of tablets gained more momentum, consolidating the existence of them. This is proven by the huge success of the iPad 2, selling over 3 Million units in only 4 days of availability. In addition, Google still is only a small player within the tablet market, having Apple to hold more than 50 percent of the global tablet market share.
I’m really looking forward on how the Nexus 7 is going to develop and to how it will influence the upcoming release of the iPad mini in October. Apple is still nowhere near danger but has to look out to the next moves of Google.
Image credit: blogeee.net